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Industrial Strategy: Creative Industries Sector Deal

11:42 10 April in
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Industrial Strategy: Creative Industries Sector Deal

The Sector Deal aims to double Britain’s share of the global creative immersive content market; expected to be worth over £30 billion by 2025. To seize on the opportunity of this expanding market, the UK Government is investing over £33 million in immersive technologies such as virtual reality video games and augmented reality experiences in tourism.