A recent report published by global innovation foundation, Nesta and the Creative Industries Council on the growth impact of the creative industries to local economies concluded that:
The creative industries are a motor of growth in local economies across the UK: Between 2014 and 2016, the creative industries in the average local economy increased by 11 per cent, twice as fast as in the rest of the economy.
Not all creative clusters grow in the same way. In the report, locations have been segmented into five creative cluster models: incipient clusters, creative conurbations, creative districts, creative challengers and creative capitals.
Reading is among the creative capitals; these are some of the biggest creative cities in the UK, with larger businesses and high growth companies. According to the report, Reading is also the number one area for creative industries outside London, growing faster than the UK average; High Wycombe and Aylesbury also appeared in the top five of the same list.
The following areas in the Thames Valley are highlighted in the report as being among the top contributors to the economy in the creative sector:
Slough and Heathrow (2nd)
High Wycombe and Aylesbury (12th)
The full report can be accessed here.← back to Blog